My name is Matt, I’m a former top Emyth business coach.

My practice focuses on management and systems for growing small and medium sized businesses with yearly revenues of $3-10M.

For the last 7 years I was one of Emyth’s top coaches, being named Most Valuable Partner in 2017. Last month, I left it all to start my own practice.
I’ve worked with more than 100 business owners and focused on systems, process, and communication. These aren’t just theories talked about in business books – they are the foundation great organizations are built on. I left Emyth so I could help my clients get past the theories and make an impact – help them stop being their business and start building it.


Whack-a-mole is one of the best metaphors I’ve heard frustrated business owners use to describe their day to day. They feel like they’re carrying all the weight, and every time they handle a problem, another one pops up. They spend all their time working IN the business and none of it working ON the business.

Hammering away at things like:
  • Employee follow up
  • Inventory accuracy
  • Callback standards
  • Recurring tasks
  • Month-end close

You are not alone.

You’re not alone. You’ve read all the books… tried the software… hired the people… but the rat race continues. Time and time again, entrepreneurs set out to build businesses and instead build themselves a job – one with a huge workload and large financial stakes. That isn’t how it’s supposed to be.

A business isn’t a means to an end. It’s a machine.

Experts say it takes 10,000 hours to become a master.

I don’t just talk about it – I do it. I’ve put my 10,000 hours into helping business owners like you systemize and scale. More than 100 clients doing more than half of a billion dollars in yearly revenues.

$11M/yr B2B Sales
“In a short period of time we started to see results with Matt. It was not necessarily what we introduced to our business that was new, rather how we started thinking about it. So many pieces were already in place and we simply did not know what to do with them. When we started to think about our business as a machine that needed to deliver predictable results over and over, it was like we saw our company for the first time. ``

$8M/yr Familiy Business
``We had been successful for a long time, so the idea of hiring a coach was something I battled. I knew better than anyone what we do and how we do it. I just couldn’t see how an outsider could possibly show me anything I did not know. What became apparent is that while I absolutely know everything about this business, I knew nothing about building a business that executes without me. I actually knew very little about building a real business in general. Matt did a great job of assuring me that the hard part was done and that the pieces were in place, we just needed to build the machine that had always lived in me. With his guidance we created exactly what I had been looking for.``
Owner, GM

$3M/yr Residential Services
“I hired Matt to help me develop the systems I knew our company needed. On the first call he made it clear I actually had no clue what systems those were. As a matter of fact, my entire definition of a system and its role in my business was incorrect. Matt ultimately helped me create the entire system, and not just some checklists to help my employees.``

As seen on these fine publications

Enough about me, this is about your business.

You know your business like the back of your hand, and I know my business like the back of mine. My business is helping you go from monster to machine. I use tactical and practical tools to help owners like you stop being the business and start building it instead. 

Hands down, time and time again, what you’re going to find below is one of my simplest and most effective tools. It all begins with 3 simple words:

➡️ Daily, Weekly, Monthly ⬅️

Want to fix your processes in 90 minutes?

Use this simple framework with your teams to get your business’ foundation on track now. No matter the department, size, or industry.

Download this free template and guide to:

  • Stay on top of the BASICS and know your team is too
  • Get simple daily recaps now
  • NEVER miss week-end close outs

Lock down your processes for

  • 💰 Sales & Marketing – CRM activity, copy review, ad spend
  • 🧮 Accounting – Account reconciliation, month-end, request handling
  • ⚙️ Operations – Transaction review, inventory audits, lean manufacturing
  • More!

Free DWM Framework

“Honestly, I can’t think of many things that have had as much of an impact for us as rolling out the DWM framework. Most importantly, when things get crazy now we know exactly what to do: a DWM revisit and reset with our teams always helps us keep things back on the rails when we’re sprinting”

– $45M/yr consumer goods company